Generate income and decent work for the regions with the lowest HDI and highest social vulnerability in Brazil – the Caatinga hinterland, benefiting 100% of rural workers with formal work, decent wages, guaranteed Human Rights, social benefits, health and safety.
Generation of income higher than the local cost of living (living wage) and development of skills and human potential. Through training and capacity building in best socio-environmental practices, which increase productivity and local development opportunities – carnauba starts to be seen as a prosperous and attractive.
Partnerships with the operation and carnauba grove surrounding communities, to promote education, environmental awareness about the Caatinga, restoration of green spaces, and local development.
100% FORMAL WORK: family farming, associations, cooperatives, formal employment (CLT), all in compliance with the Brazilian Labour legal framework, plus social benefits, meals/food stamps, and others
INCOME GENERATED HIGHER THAN THE LOCAL COST OF LIVING in addition to subsistence allowances and bonuses for organic and certified
COMMITMENT TO 100% TRAINED WORKERS, ALL WEARING PPEs
ZERO ACCIDENTS WITHIN THE PRODUCTION CHAIN
60% OF WOMEN IN LEADERSHIP
100% OF WOMEN IN THE BOARD
91% OF EMPLOYEE SATISFACTION
100% OF THE CHAIN TRACED AND VERIFIED assurance of best environmental practices, ethics, and Human Rights
SUSTAINABLE COMMUNITIES Partnership with 7 municipalities from the states of CE, PI, and MA; 2,300 people impacted with environmental education, donation of seedlings and recovery of green spaces; 2,828 handouts distributed about the Caatinga, good management
• GIZ – Deutsche Gesellschaft für Internationale – Zusammenarbeit Gmbh
• Union for Ethical Biotrade – UEBT
• International Labour Organization – OIT
• Ministry of Agrarian Dvelopment – MDA and companies