Conservation & Restoration

Commitments

BEYOND ‘PLANTING TREES’

  • Environmental Conservation

    Leverage the bio- economy of the carnauba palm tree and its sustainable management as a strategy to stop deforestation in the Caatinga.

  • Rescue and Protection of Local Biodiversity

    Invest in safeguarding the genetic heritage and valuing the Caatinga species, with a nursery to produce seedlings, and the largest private genetic bank of Caatinga species.

  • Environmental Recovery and Restoration

    Promote the recovery of green spaces and the restoration of degraded areas in favour of the

    biome’s regeneration.

Contribuitions

BUSINESS IMPACTS & CONTRIBUTION TO THE SDGs

 

 

  • 94% OF OWN AREA AND ANOTHER 17,531 HECTARES OF PRESERVED CAATINGA with the promotion of Pontes carnauba’s productive activity, in a biome with a 46% rate of deforestation

  • THE LARGEST PRIVATE GENETIC BANK IN NUMBER OF NATIVE SPECIES OF THE CAATINGA:

    429,000 SEEDS

    32 NATIVE SPECIES

    6 PROTECTED OR ENDANGERED

    (Carnaúba, Aroeira Preta, Cedro, Craibeira, Jacaranda e Jatobá)

  • 98,000 SEEDS AND SEEDLINGS distributed for environmental education and awareness raise on the Caatinga’s value, in partnership with 7 municipalities in the region

  • 19.3 THOUSAND SEEDS AND SEEDLINGS destined for the recovery of green spaces and the restoration of degraded areas in the biome

  • 18,640 SEEDLINGS PRODUCED AND 13,557 SEEDLINGS DISTRIBUTED, WITH A POTENTIAL REMOVAL OF 381 TONS OF CO2e, since 2020, by the Pontes Research Centre for research and production of seedlings

Partnership & collaboration

PARTNERSHIPS & COLLABORATION

FOR SYSTEMIC CHANGE

 

  • SEED BANK:
    • UFC
    • Instituto de Meio Ambiente de Caucaia (IMAC)
  • SEEDS AND SEEDLINGS DISTRIBUTED FOR EE:
    • Prefeitura de Horizonte/CE
    • Escola Luiz Rocha Mota (Caucaia)
    • Comunidade Santa Rita – Araioses/MA
    • Prefeitura de Itarema/CE
    • Prefeitura de Solonópoles/CE
    • Cooperativa dos Produtores Orgânicos do Vale
    do Jaguaribe (OPTAR Orgânicos) Russa/CE
  • SEEDS AND SEEDLINGS DISTRIBUTED FOR RESTORATION OF GREEN SPACES:
    • Escola Antares (Fortaleza)
    • Escola Luiz Rocha Mota (Caucaia)
    • Instituto Federal do Maranhão – IFMA (Araioses)
    • Instituto de Meio Ambiente de Caucaia (IMAC)
    • Comunidade Santa Rita – Araioses/MA
    • Prefeitura de Boa Viagem/CE
    • Prefeitura de Horizonte/CE
    • Associação Mãe das Associações da RESEX do
    Delta do Parnaíba
    • Instituto Povo do Mar
    • Associação das Juventudes de Itapiuna/CE
    • Prefeitura de Fortaleza/CE
    • Prefeitura de Parnaíba/PI