20 fevereiro 2026

Why Global Brands Are Switching to Pontes’ Carnauba Wax

In today’s competitive global market, brands are under increasing pressure to deliver high performance while meeting strict environmental and social standards. Consumers, regulators, and partners expect transparency, responsible sourcing, and products made with sustainable ingredients.

As a result, companies across industries are seeking a sustainable raw material that can replace synthetic or petroleum-based alternatives without compromising quality. One solution gaining worldwide attention is carnauba wax, and Pontes has become a preferred carnauba wax exporter for global brands making this transition.

The Rise of Sustainable Raw Materials

Sustainability is no longer a trend; it is a core business strategy. Companies in sectors such as cosmetics, automotive, food, and packaging are actively searching for ingredients that support their environmental commitments. Carnauba wax, extracted from the leaves of the Brazilian carnauba palm, is widely recognized as a renewable and biodegradable resource.

Carnauba wax stands out as a renewable, biodegradable and completely petroleum-free, making it an ideal choice for companies looking to reduce their dependence on fossil-based inputs.

The carnauba palm is harvested without cutting down the tree. The leaves are cut periodically, allowing the palm to regenerate naturally. This process makes carnauba wax a highly sustainable raw material, ideal for brands that want to reduce their environmental impact while maintaining product performance.

A Key Ingredient for Eco-Friendly Formulations

One of the main reasons global brands are switching to carnauba wax is its versatility. With a high melting point, natural gloss, and excellent hardness, it performs exceptionally well in different industrial applications. These properties make it a preferred choice for eco-friendly formulations across multiple sectors. Carnauba wax is commonly used in:

• Automotive polishes and protective coatings;

• Food-grade coatings for fruits, candies, and chocolates;

• Cosmetic products such as lipsticks, mascaras, and creams;

• Industrial surface treatments and polishes.

By incorporating carnauba wax into their formulations, brands can reduce reliance on synthetic ingredients while still achieving durability, shine, and protection.

Consistent Quality for Global Standards

Switching to a natural ingredient only makes sense if it meets the technical requirements of industrial production. Pontes’ carnauba wax is known for its consistent quality, achieved through advanced processing and strict quality control.

Global brands depend on reliable raw materials to maintain product performance and production efficiency. Pontes ensures that its wax meets international specifications, offering different grades and customized solutions to match the needs of various industries.

This combination of performance and sustainability makes Pontes’ carnauba wax a strategic choice for companies seeking both technical excellence and environmental responsibility.

Full Traceability and Verified Decarbonization Partner for International Brands

Today’s global brands must demonstrate transparency across their supply chains. Ethical sourcing and social responsibility are essential for meeting ESG targets and building trust with consumers. Pontes stands out by offering full traceability from harvest to final product, ensuring visibility and accountability at every stage of the value chain.

Our commitment is reinforced by the Fair for Life – 5 Leaves certification, the highest level granted by the program. This distinction confirms that our operations meet rigorous international standards for fair trade, ethical labor practices and responsible business conduct across agriculture, manufacturing and commerce.

Beyond ethical sourcing, Pontes leads the carnauba sector in climate performance and carbon management. We are the only company in our industry to measure, publish and independently verify CO₂ emissions across our entire operation, achieving Carbon Neutral verification.

Our greenhouse gas inventory is externally audited, and we hold the GHG Protocol Gold Seal, ensuring methodological rigor and transparency. In 2024, we reached a 42% emissions reduction target validated by the Science Based Targets initiative (SBTi), reinforcing our commitment to science-based decarbonization pathways aligned with the 1.5°C scenario.

Our low and verified carbon footprint directly supports our clients’ decarbonization strategies. By integrating Pontes’ carnauba wax into their formulations, international companies can reduce Scope 3 emissions and strengthen their sustainability reporting. We are also committed to Net Zero through the UN Global Compact and operate in alignment with leading global frameworks such as SBTi, CDP and EcoVadis Platinum standards. This positions Pontes not only as a raw material supplier, but as a strategic sustainability partner.

A Reliable Partner for International Markets

Beyond supplying a high-quality sustainable raw material, Pontes offers the experience and infrastructure required to serve global customers. With decades of expertise and a strong presence in international markets, the company provides consistent supply, technical support, and dependable logistics.

Brands all over the world rely on Pontes not only for its product quality but also for its commitment to long-term partnerships. This reliability is essential for companies developing eco-friendly formulations at scale.

Driving Innovation Through Nature

As industries evolve, the demand for verified natural ingredients with measurable environmental impact will only intensify. Carnauba wax offers a renewable and bio-based solution, and Pontes, a carnauba wax exporter, enhances this value through certified traceability, carbon-neutral verification and audited greenhouse gas inventories aligned with leading international standards.

Our company provides comprehensive carbon footprint documentation, technical support for sustainability reporting and full transparency regarding our third-party certifications and validations. Detailed information about our certifications can be found on our Certifications page, where we outline the standards that guide our operations.

Contact Pontes to discover how our carnauba wax can enhance your formulations while contributing to your decarbonization strategy and long-term sustainability commitments. Together, we can transform responsible sourcing into measurable competitive advantage.

Publicado por
Marketing